All work

Case study / Commercials

Outdoor furniture cover ad

A 36-second Amazon ad for KHOMO GEAR that opens on the problem every patio owner knows and makes their outdoor covers the obvious fix.

Client
KHOMO GEAR
Industry
Home & garden, Amazon
Year
2026
Length
0:36
Formats
16:9 ad, 1:1 and 9:16 cuts for Amazon and social
Delivered in
7 working days

01 / The brief

The brief

KHOMO GEAR sells outdoor furniture covers on Amazon, one of the most crowded categories on the platform. Dozens of listings look almost the same, and shoppers decide in seconds.

They wanted more sales, and a video that would stand out on the listing: show the problem clearly, show why their cover is the right answer, and make the quality obvious before anyone reads a spec.

02 / The idea

The idea

Open on the problem, not the product: "Your outdoor furniture wasn't cheap. So why leave it exposed?" Autumn leaves and snow on uncovered patio sets make the cost of doing nothing obvious in the first four seconds.

Then KHOMO GEAR steps in as the fix, fitted across chairs, sectionals, chaise lounges and even an outdoor TV. Macro close-ups do what a spec list can't: water beading on the fabric, reinforced stitching and a strap pulling the cover snug, before the film ends on protected patios season after season.

03 / What we did

What we did

  • Concept and problem-solution script
  • AI-generated lifestyle and weather scenes
  • Macro close-ups of the fabric, stitching and straps
  • On-screen copy for every key benefit
  • Colour-range split screen: black, brown and gray
  • Edit, music and sound design

04 / Behind the scenes

Behind the scenes

05 / The result

The result

Built for the Amazon listing and ads, the film gives shoppers the whole story in seconds: the problem, the fix and the quality, before they scroll to the next cover.

“Our listing finally stands out. The close-ups show the quality better than any photo.”

Marketing Manager at KHOMO GEAR

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