Launch videos for AI startups

By Flávio Narciso, founder · Last updated

DreamJuiceAI makes launch videos for AI startups: launch shorts for launch-day posts, explainers for the homepage and sales calls, product demos and app store previews.

Projects start from $1,500, and Launch Short and Explainer are delivered within 10 working days. See Pricing for every package.

Why AI products are hard to explain

AI products often do many things, change quickly and sound alike from the outside. A launch video has seconds to show what yours actually does. Here is how we handle it:

Show the real product UI
We animate your actual interface, so people see what they will use, not an abstract glowing brain.
One concrete use case
We pick one task your product does well and show it from start to finish.
The result before the feature list
We lead with what changes for the user, then explain how.
A first three seconds that show the outcome
The opening frames show the result, so people get it before they scroll on.
Human creative direction
Message, script and storyboard are written and approved by people, so the film doesn't look generic.

What to make for launch day

Launch Short

Length
15–45 seconds
Formats
16:9 and 9:16
Best for
website hero, launch posts, app promos, store previews
Starting price
From $1,500

Explainer

Length
60–90 seconds
Formats
16:9, 9:16 and 1:1
Best for
homepage, sales calls, onboarding
Starting price
From $3,500

Launch Kit

Length
60–90 second explainer, plus 15–30 second ads and a 15–30 second cut
Formats
16:9, 9:16 and 1:1, plus 9:16 ads
Best for
launches, ad campaigns, app releases
Starting price
From $7,500

Examples

How it works

  1. 01 Free project call

    30 minutes on your product, your audience and the one thing people must understand.

  2. 02 Message and script

    We write the script and set the look with you. Nothing goes into production until you approve it.

  3. 03 Production with your real screens

    We animate your interface and add voiceover, music and sound design.

  4. 04 Revisions and delivery

    You review, we refine within your revision rounds, and you get the final files in every agreed format.

Questions

Can you make the video before our product launches?

Yes. We can work from a staging build, Figma files or screenshots, animate screens that aren't finished yet, and keep the film private until your launch date. We're happy to sign an NDA.

Do you need access to our product?

Access to the product, screenshots or a screen recording, your brand assets and the one message the video must land. If you only have an idea, that's enough to start the call.

Is it made with AI?

Yes. We combine human creative direction with AI production. Where the law requires it, realistic AI-generated content is labelled as such.

Which formats do you deliver?

Whatever you need: 16:9 for your website and YouTube, 9:16 for Reels, Shorts and TikTok, 1:1 for feeds. The formats are listed in your proposal.

Related guides

Start with a call

Your next wow starts here.

Book a free 30-minute call. We'll talk through your product and send a proposal with a fixed price.

Book a free project callSee packages & prices