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Case study / Commercials

Home cooling explainer

An explainer that shows London homeowners how ChillHaus brings air conditioning to homes that were told it couldn't be done.

Client
ChillHaus
Industry
Home cooling
Year
2026
Length
0:45
Formats
16:9 film, 9:16 social cut
Delivered in
8 working days

01 / The brief

The brief

ChillHaus installs air conditioning in London properties where a standard system isn't an option: listed buildings, conservation areas and leasehold flats where an outdoor unit is off the table.

Most of the people who need them have already been told no, so they've stopped looking. ChillHaus needed a short film that explains the idea in plain words, fast, and gets the right homeowners to book a survey.

02 / The idea

The idea

Open on the problem every period-flat owner knows: a stifling room and a building that won't allow a box on the wall. Then follow one home through a London heatwave and show the fix without the jargon: no outdoor condenser, a discreet unit inside, the facade left exactly as it was.

The look stays calm and premium, closer to an interiors film than a technical ad.

03 / What we did

What we did

  • Concept and script
  • Storyboard and styleframes
  • AI-generated interiors and product scenes
  • Voiceover, music and sound design
  • Edit, colour and on-screen captions
  • 16:9 master and a 9:16 cut for social

04 / Behind the scenes

Behind the scenes

05 / The result

The result

Delivered as a 16:9 master for the website and a 9:16 cut for social, ready to use across the site, ads and sales conversations.

“The film explains what we do better than we ever could in words. Clear, calm and exactly on brand.”

Founder at ChillHaus

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